I hadn't played any video games in a long while and I'm glad I got back into it thanks to Thomas Brush's beautiful Pinstripe game. As I explain in the episode, I came across Pinstripe's Kickstarter crowdfunding campaign last year, really liked what I saw and participated in bringing the game project Thomas had already been working on by himself for several years to fruition. The game was released on Steam a few months ago and I played through it. I really enjoyed the design, style, storytelling, atmosphere, quite tough themes to approach, and the music. I reached out to Thomas and we had a great conversation about what it takes to create this kind of solo indie game project. We talked about Thomas' background in South Carolina, his creative influences, how he started designing games, and much more.
I had the chance of organising a conversation with seasoned brand strategist turned entrepreneur Frank Striefler. Inspired by dating sites matching potential partners, and frustrated by his own experience as a candidate and as a hiring manager in the creative communications and marketing industries, Frank created a job matching site: Siftly.com. I've had Siftly on my radar as it had been growing in popularity over the past few years, and also because it started as a dedicated platform by and for strategists in marketing and communications industries.
In the past few years the job matching site for experts and specialist jobs extended from strategy roles to offer services for other functions such as account management. Soon they will be launching Siftly Now for freelancers in the creative communications industries.
Frank has a wealth of experience both with creative agencies and global brands like Nike, we had a fascinating conversation about his career, what led him to create Siftly, how it works, and some future projects coming up with the new business. I hope you enjoy!
In this episode:
Quick August update to keep in touch with you all listeners as I'm preparing for future episodes, scheduling conversations with creators in the weeks to come. So this is just a few minutes long to keep you in the loop and mention a couple of things that caught my attention in the past week or so as I've been catching up on a backlog of email newsletters, as I'm considering a few possible changes to the Ice Cream for Everyone website (about time, it's slow and clunky now), and the Ice Cream Sundae newsletter.
I logged back on the Steam gaming platform to redeem a couple of coupons from new video games I'd supported the development of during Kickstarter crowdfunding campaigns like Pinstripe, found out about a recent game by the creator of Monkey Island called Thimbleweed Park, and recommend Nick Quah's Hot Pod email newsletter about podcasting news and trends.
I forgot to mention in the episode that I was also going to attend Genius Steals Faris & Rosie Yakob's WARC webinar about the ABCs [Account, Brand, Comms] of Agency Tools and Processes. This was Part 1 and it was excellent, the presentation will soon be available to download online. Part 2 is coming next month if you'd like to check it out.
In this pretty experimental episode of the podcast, my good friend Jean-Paul (JP) Biondi and I attempted a wild and live recording out in Chicago's West Loop. We thought it might be a good idea to test the hype of Au Cheval, a restaurant that according to many reviews has one of the very best burgers in Chicago and even America.
For those who follow the podcast, we heard of JP before in the Chicago Summer Sounds episode, but this time we have a proper conversation, punctuated by background music, and opinions about the food we're eating. We used to work together at Saatchi & Saatchi in Singapore, a large advertising agency, and now he is the Marketing Manager for the Midwest at Lyft, the ride sharing company.
A few questions to ponder in this episode:
A few things mentioned in the episode:
It's my birthday! I haven't managed to organise a new recording with a guest and yet am committed to publishing every other week so I made a birthday episode, in which I basically beg you to rate and review the podcast on iTunes, and talk about the game design idea I submitted for this year's Game Chef design competition. Simply click the iTunes link above to write a review!
That's about it folks, Enjoy the rest of the day and please take time to review the podcast if you enjoy it! It's always great to get a few words of encouragement, feedback, questions, or even constructive criticism.
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We're back with a new episode of the podcast, I had a fantastic conversation with Allan Cohen, a strategy consultant I had the pleasure of hearing as a keynote speaker at Landmark's recent Conference for Global Transformation in beautiful Monterey, California. I loved the two sessions I had the chance of checking out and thought it would be great to talk about business consulting with Allan and the kind of creativity involved in determining and solving a variety of business challenges of the kind he has experience with. Little did I know our conversation would take us into talking about artificial intelligence, self driving vehicles, and complex adaptive systems.
I hope you enjoy the conversation as much as I did, and if you do please subscribe to the podcast, take the time to write a rating or a review on your favourite podcast app as it helps more people discover and enjoy the show. Alternatively, you can go and tell a friend whatever traditional way you would choose to do so. Thanks!
Mentioned in this episode:
Better late than never, the Ice Cream for Everyone Podcast is finally back!
Thanks to a chance encounter for International Tabletop Day at the Chicago Public Library, I met Randy and got to play test his pirate board game, Scoundrels. It was great fun, so we got talking and I invited him to be on the podcast.
I didn't know at the time that he happens to work from the Cards Against Humanity office and co-working space, so I got a visit and we were able to record in their studio, which was unusually high quality for me. I'm looking forward to having the rest of my recording equipment shipped.
Randy is a video games artist by trade and we had a great conversation about what is recommended to have a successful career in gaming, how Randy got into games, what his inspirations are, and how he started working on his board game.
If you enjoy the episode, please take time to give it a rating and a review on iTunes / iPhone podcast app (or your favourite podcast app), this only takes a few minutes and it really gives more visibility to the podcast so others can find it.
I am getting back in a regular publishing schedule and my goal is to have an episode published every other week, at least twice a month. I am back contacting people to have conversations with and am looking forward to sharing them with you!
Info / links:
Apologies for the long hiatus and lack of updates about the Ice Cream for Everyone Podcast! I took a few months off publishing for the show after one recording didn't work the way I wanted and then I've been traveling in the United States for the past few months. Now I'm settling in Chicago it's about time I update you with what's happening.
The other main point to this update is to share the elevator pitch of what the Ice Cream for Everyone Podcast is all about. A friend told me the show seemed to lack a main theme or topic, so I thought about it and this is what I came up with:
Ice cream comes in many exciting flavours, and so does creativity. When creating, we use our existing knowledge, experiences, inspiration, intuition and flair to create newly.
I find the process of what and how human beings create endlessly fascinating.
In the Ice Cream for Everyone Podcast I have candid conversations with creative professionals to talk about their lives, explore where their ideas, creations and designs come from, what inspires them and how they shape that in the variety of activities and careers they take on.
I might tweak and refine this first version though for now it encapsulates the way I see the show and the reason I publish it pretty well. Naturally the kinds of guests i've had on the show so far and will likely keep having operate and create in areas I'm interested and have on my radar, hence featuring guests in advertising, gaming and design for example.
Thank you for your patience with the show, future updates are coming and of course I'm always happy to have recommendations for guests you think I could be reaching out to and have a recorded conversation with as well.
This week I'm glad to talk my friend Patrick Searle about what is happening in Southeast Asia. Patrick co-founded content marketing network GetCRAFT; they have developed an online marketplace connecting specialist creators such as journalists, writers, videographers, photographers on one end with advertisers, brands and communications agencies on the other.
After spending time working in China, Patrick travelled around Southeast Asia and based himself in Indonesia. Jakarta is increasing becoming known in the industry for having a young and vibrant startup and design scene.
On the strength of their success in Indonesia, GetCRAFT announced a few months ago in late 2016 that they were expanding to new countries in Southeast Asia, starting with The Philippines.
Having known Patrick since when we used to chat during morning coffee meetups of strategic planners and whoever was up for joining. I'd been looking forward to talking to him about his experience of Southeast Asia and transiting from working in quite traditional advertising as a strategic planner to launching GetCRAFT.
A few of the links / info mentioned:
The Ice Cream for Everyone Podcast is finally back after an unexpectedly long and lazy end of year break! I hadn't originally planned not to publish in December but it just... flew by - sorry about that! I'm working to put the podcast back on the right track now for 2017.
Some of the important news in this episode introduction is that I'm moving on from London and moving to the U.S. and that I'll be focusing my energy back on Ice Cream for Everyone as my brand & marketing strategy consultancy, recording and publishing the podcast, writing and looking for clients.
Meanwhile, back to the important bit and the reason why you might read this and listen to the podcast: we have exciting guests on today. I met Kelly in Los Angeles as part of a training course I'm participating in and he turned out to be working for The Go Game, a team-building games company I first came across at SXSW Interactive in Austin, back in 2009. Ian is one of the co-founders of The Go Game, and Kelly joined a little over a year ago as a producer and runs games with them. We had a fantastic conversation, brilliant to hear behind the scenes stories of how The Go Game came to be and some really offbeat anecdotes of the kind of fun mayhem their games can occasionally generate.
Enjoy and don't hesitate contacting The Go Game if you're thinking of organising some kind of company / team-building event!
A few of the links / info mentioned in this episode: